Client: Ripple Labs

Title: XRP Ledger Education Series

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Blockchain, cryptocurrency, DeFi, NFTs, decentralized ledgers, and more.

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Engaged by Ripple Labs to create a ten episode educational video series, with blockchain developers as the primary audience, clarifying these concepts was a savory challenge.

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To execute with clarity and accuracy, it was necessary to coalesce and manage a broad team that included Ripple internal subject matter experts, an internal design team, and internal production resources, with an external team of designers, developers, and animators.

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Landing on an aesthetic that captures a Twitch-like appeal, the series may be viewed in full here: https://xrpl.org/xrp-ledger-overview.html

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Distribution: Digital (owned, earned)